Luxury Goods Dealers – EU AML Obligations

The AMLR significantly expands the scope of obligations for luxury goods dealers. While the Wwft only applied in specific cases any transaction of €10,000 or more, including non-cash payments, will now trigger compliance requirements.

European AML (anti-money laundering) rules significantly expand the scope of obligations for luxury goods dealers.

What will change for luxury goods traders under the AML package?

Under current national anti-money laundering legislation (Wwft), luxury goods dealers are subject to compliance requirements under specific and limited conditions. This typically applies to professionals trading in high-value goods such as vehicles, boats, jewellery, watches, designer furniture, art and antiques.

The upcoming EU anti-money laundering framework will tighten these requirements. As a result, luxury goods dealers will more often qualify as obliged entities and be subject to stricter rules and regulatory oversight.

Under the Wwft, several definitions and thresholds apply to different types of luxury goods dealers. For example, art dealers are subject to more stringent due diligence rules than jewellery traders. Broadly speaking, the Wwft applies when transactions are paid wholly or partly in cash and exceed €10,000 (for art dealers, this also includes non-cash transactions). For cash transactions exceeding €20,000, a reporting obligation to FIU-NL applies.

The most significant change stemming from EU AML rules is that all luxury goods dealers will become obliged entities for transactions over €10,000 - regardless of whether the payment is in cash or electronic. Note: the Netherlands have already introduced a stricter national threshold of €3,000 through the ‘Plan van Aanpak Witwassen’. This national cash ban applies to all professional traders in goods and anticipates the EU member state discretion to lower the threshold.

Why are there changes for luxury good dealers in AML obligations? 

Luxury goods often represent high value and can be bought, sold, or transferred with relative ease and anonymity. This makes them attractive instruments for laundering or concealing illicit funds.

What will luxury goods dealers be required to do?

Luxury goods traders will be required to conduct customer due diligence (CDD) While the technical details are still being finalised, the general obligations are already clear. These include:

  • Identifying and verifying the customer’s identity,
  • Identifying and verifying the beneficial owner,
  • Understanding the ownership and control structure,
  • Establishing the source of funds and purpose of the transaction,
  • Monitor transactions for signals of suspicious activity,
  • Conducting sanctions screening,
  • Assessing and documenting money laundering and terrorist financing risks.

Many luxury goods dealers already have an AML policy in place due to bank requirements. However, under the EU AML package, formal compliance will become mandatory, covering risk assessments, employee training, and internal control systems.Entities must also prepare for supervision by regulatory authorities and for mandatory data reporting. This includes readiness for periodic audits.

When do the rules apply?

The EU AML rules will become generally applicable across the EU from mid-2027. In the meantime, AMLA will play an active role in drafting regulatory technical standards and guidelines that will provide further clarity on implementation.

What are the risks of non-compliance for luxury goods traders?

Failure to comply with the AML obligations may result in:

  • Significant fines imposed by supervisory authorities,
  • Binding enforcement decisions,
  • Reputational damage and loss of trust from clients, banks, and business partners,
  • And ultimately, financial loss and exclusion from financial systems.

Are there thresholds or exemptions for luxury goods dealers?

Yes, but only in limited cases. For one-off or occasional transactions below €3,000, and where there is no suspicion of money laundering, some obligations (such as full due diligence) may not apply.

However, any suspicion of money laundering or complex or unusual transactions would still trigger full due diligence.

National authorities may also grant limited exemptions for organizations that:

  • Pose a demonstrably low money laundering risk,
  • Implement adequate mitigating measures,
  • And operate on a non-commercial basis.

These exemptions must be justified, documented, and may be reviewed by the European Commission. Even when exempted, entities must remain transparent and cooperate with supervisory bodies. Misuse of an exemption may still lead to enforcement actions.

Curious how the AMLR affects other non-financial sectors?

Read more on how it impacts football agents, football clubs, and crowdfunding platforms.

Need clarity on AML obligations for luxury goods dealers?

Our specialists can help you assess your obligations, implement controls, and prepare for supervision.